Parzvl case study
Brand & Platform

Sponstar

Own a piece of the sponsorship.
A marketplace brand built in brackets.

The Sponstar bracket-star mark projected on a stage-scale cube

The bracket-star at stage scale

Overview

Sponstar is a fractional sponsorship marketplace: brands, events, and fans buying in together. We work as its creative engine: the bracket-star campaign system, deck programs for partner properties, and 250 for 250, the national civic campaign site it powers.

Responsibilities

  • Creative Engine
  • Campaign System
  • Copywriting
  • Deck Programs
  • Web Design & Build
Gallery screen: why are you not investing properly, in Sponstar bracketsCity billboard: invest properly, become a Sponstar

Campaign OOH · the questions do the selling

250for250us.org
250 Days for 250 Years campaign site with launch countdown

The civic campaign it powers, live

The system

The bracket

One mark, endlessly reusable: put anything inside [ * ] and it reads as a question worth answering.

The voice

Interrogative provocation. Why is nobody turning their head to see your brand?

The programs

Deck systems for partner properties, from watch-to-earn shows to national campaigns.

250 for 250

A year-long civic campaign for America's 250th, live at 250for250us.org. Powered by Sponstar.

Credits

Client

Sponstar

Brand & campaign system

Sponstar with Parzvl

250 for 250 site & deck programs

Parzvl

See it live